News and events | JASA Packaging

Tomatoes: Diversity and Popularity

Written by Denise Baths | Aug 1, 2024 1:07:43 PM

Tomatoes stand out from other vegetables in diversity and popularity. They are the most popular vegetable in Europe. Popularity continues to rise; in 2020, German tomato cultivation increased bt 2,400 tons.

Diversity & Quality varieties
Tomatoes are eaten year-round, from soup in the winter to salads in the summer. Consumers enjoy a variety, such as large beef tomatoes, small snack tomatoes, and tomatoes in colors like green, yellow, and red.

The Netherlands is known for its quality varieties, while Belgium has a long tradition of growing round tomatoes. The diversity of tomatoes is evident throughout Europe, with consumers increasingly choosing convenient ready-to-eat packages ideal for school, work, or on the go.   

Trend: Smaller is better
There is a clear trend towards smaller packaging and snack packaging for tomatoes. Although smaller varieties yield less, they are usually more profitable. Packaging examples include traceable bags or small cups with snack tomatoes at gas stations. Whether it is small or large tomatoes, JASA delivers complete packaging lines that ensure tomatoes arrive intact at the consumer.

Various Tomatoes, Various packaging solutions

Tomatoes come in all shapes and sizes, requiring different packaging solutions. JASA offers a wide range of packaging solutions for tomatoes, such as:

  • Sustainable cardboard tray with sleeve

  • Convenient shaker cup

  • Stylish doypack bags

  • Resealable plastic trays

JASA provides complete packaging lines, both horizontal and vertical, for plastic and paper packaging. Our packaging lines are highly flexible and can quickly adapt to changing demands. 

Rapidly changing tomato packaging demand

Trends in tomato packaging are changing quickly. Today's preference might be buckets with handles, but tomorrow's demand may shift to doypacks. JASA's packaging lines are designed to quickly and easily switch between different packaging materials, shapes, and weights. 

Our flexible packaging lines can automatically and accurately weigh various tomato types with minimal product waste, allowing for the weight per tomato type and the final weight to be adjusted as desired.

Produce Business Innovation Award
JASA won an award in America for its innovative sleeve packaging for cluster tomatoes, introduced through the Produce Business Association. This is fully automatic packaging solution fits well with the current demand for automated and hygienic packaging methods. 

JASA's advice

Tomatoes are delicate, and JASA helps customers choose the most suitable packaging line to deliver tomatoes undamaged to consumers. Interested in JASA's tomato packaging solutions? Contact us; we are happy to answer all your questions.